Abdhi De

Campaign Design

READY? SET?
SAFE.

The TraumaNB campaign was designed to promote sports
and recreation safety during the spring months, for
individuals and communities in New Brunswick.

The TraumaNB campaign was designed to promote sports and recreation safety during the spring months, for individuals and communities in New Brunswick.

I led the campaign strategy, creating the visual identity with
bold typography of the campaign name that was crucial to
garner public attention because of its resemblance to the
familiar starting command in sports—"Ready, set, go".
The campaign was promoted through its own landing page
in the TraumaNB website and social media creatives.

I led the campaign strategy, creating the visual identity with bold typography of the campaign name that was crucial to garner public attention because of its resemblance to the familiar starting command in sports—"Ready, set, go". The campaign was promoted through its own landing page in the TraumaNB website and social media creatives.

Created while part of the BrainWorks team.

Client

TraumaNB

My Services

Campaign strategy

Visual identity

Landing page design

Social media promotion

Industry

Healthcare

Year

2023

LANDING PAGE

SOCIAL MEDIA GRAPHIC TEMPLATES